HCC's People Over Profit Campaign

We are excited to announce our involvement in the Healthy Caribbean Coalition’s latest campaign: People Over Profit! This initiative places a spotlight on the vital need to prioritize the well-being of individuals over commercial gains.

The campaign’s primary focus is calling on Caribbean leaders to take action and develop robust healthy food policies. It’s time to protect the public’s health and combat the Non-Communicable Disease (NCD) crisis by reducing the availability of unhealthy foods and ensuring that healthy options are both affordable and accessible to all.

Why is this campaign so crucial? The Caribbean region, like many others, is grappling with the alarming rise of NCDs, largely due to unhealthy dietary choices and lifestyles. Our collective efforts can pave the way for a brighter, healthier future for our communities.

By supporting “People Over Profit,” you’re advocating for:

1. Improved Health: Healthier food options and reduced availability of unhealthy foods will help lower the incidence of NCDs, saving lives and reducing healthcare costs.

2. Accessibility: Ensuring that everyone, regardless of their income, has access to affordable and nutritious food.

3. Community Well-being: A healthier population means stronger and more resilient communities, ready to face future challenges.

Join us in this worthy cause. Let’s work together to create a Caribbean that prioritizes people’s health over profit.